Retail Shelf Reset Board for Beginners: Plan Zone Displays for Entrance, Aisle, and Checkout

Marketing & Sales

Retail Shelf Reset Board for Beginners: Plan Zone Displays for Entrance, Aisle, and Checkout

First-time store managers and staff planning a seasonal shelf reset use this beginner template to set what to display in the entrance, aisle, and checkout zones and carry it through to reset day. Page 1 observes the current floor and sets the season theme, page 2 brainstorms zone displays, page 3 picks which displays to run, and page 4 runs the reset and reviews sales. The task board has three columns - prepping, reset done, and reviewed - with four parent tasks matching the four pages, each holding three subtasks. The board also explains Visual Merchandising (VMD)'s three placement spots with examples, so first-timers can map them onto their own store. Share the finished layout with staff via the board's limited sharing, and reuse this same template each new season. Check your own region's pricing-display rules yourself; this board is not for inventory or ordering management.

0 Likes 0 Copies Author: WeProcess
store display VMD retail store shelf reset beginner retail
Other language versions
Sign up free and use this template

Once you have a free account, you can copy this template from the marketplace

Whiteboard preview

Preview mode Retail Shelf Reset Board for Beginners: Plan Zone Displays for Entrance, Aisle, and Checkout
Sign up free and use this template

Whiteboard preview

① How This Board Works (read first) ② Current Floor Observation Table (no... ④ Season Theme (write your ③ target f... ⑤ Entrance (brainstorm with your ④ th... ⑥ Main aisle ⑦ Checkout ⑧ Display Basics (map VMD's 3 placeme... ⑨ POP Line Options (expand on ⑤–⑦'s l... ⑩ Plot and Pick from ⑤–⑦ (impact × ef... High impact, low effort High impact, high effort Low impact, low effort Low impact, high effort ⑪ Chosen Displays Table (write ⑩'s pi... ⑫ Not Doing This Time ⑬ Reset Schedule Table (turn ⑪'s tabl... ⑭ Reset Day Flow (5 steps) ⑮ What Sold Well ⑯ What Didn't Move ⑰ Changes for Next Season Retail Shelf Rese... How to use (4 pag... Target floor &amp... Steps & decis... Stuck spots &... Sales results &am... 1/4 Review the curren... Ctrl+F / ⌘F : 2/4... → 2/4 2/4 Plan the zone dis... ↙ 3/4 Writing orderPage 1 the floor and season theme → page 2 display ideas → page 3 which displays to run → page 4 the reset and review What VMD meansPlanning how to display merchandise on the sales floor: deciding where, what, and how to arrange items so customers notice and can easily pick them up The 3 zonesEntrance (just inside the door), main aisle (the busiest walkway), and checkout (where customers wait to pay) CautionCheck your own region's pricing-display rules yourself. This board is not for inventory or ordering management Sells well Stalled Concerns Entrance e.g. New paperbacks get picked up often e.g. Few season items on the table, so shoppers pass by e.g. The shelf just inside is tall and blocks the view back Main aisle e.g. Standard stationery items e.g. Same-color items in a row, so nothing catches the eye e.g. Boxes left sitting in the aisle Checkout e.g. Small items like hand cream e.g. The gum shelf is dusty e.g. Little to look at while waiting ③ Gap Analysis (f... Current (your floor now) e.g. Few season items on the entrance table, so shoppers pass by Gap (what to fix) e.g. Not enough quantity or height, so it doesn't catch the eye from the entrance Target (your goal floor) e.g. Season items catch the eye at the entrance and stop shoppers Season themee.g. Autumn reading and warm drinks Why this themee.g. Nights got longer, and books and mugs started selling together Datese.g. Second week of September through end of November Products to display e.g. New autumn releases with a bookmark set Display e.g. Raise the table's height, group in red and brown POP line e.g. One book for the long night Watch for e.g. Keep it low enough not to block the entrance Products e.g. Mugs and tea Display e.g. 3 shelves at the end, small to large top to bottom POP line e.g. A companion for reading Watch for e.g. Keep the aisle width clear Products e.g. Book covers and hand cream Display e.g. Small amounts in an easy-to-grab basket POP line e.g. One more, just for you Watch for e.g. Keep the amount from blocking the checkout line Meaning Example in your f... What to change Highlight spot A spot visible from afar that tells the theme e.g. The entrance table e.g. Stack season items high so the theme reads at a glance Sample spot A spot that shows how to use or combine items e.g. The end of the main aisle shelf e.g. Pair books and mugs to show how they're used Compare-and-choos... A shelf where customers compare and choose e.g. The wall shelf e.g. Group by type and sort by color e.g. Start the long autumn nights with this book e.g. A warm drink and a book worth reading Write a line likely to stop customers, short enough to read in one glance 3/4 Pick the displays... → 4/4 4/4 Run the shelf reset 縦軸: Impact (low →... Do this first. e.g. Stack autumn releases high on the entrance table Do if you have the staff. e.g. Rebuild the main aisle shelf into 3 tiers with samples Fit in spare moments. e.g. Swap the checkout basket for a smaller one Skip this time, keep on ⑫. e.g. Rearrange the whole wall shelf Hero product Display POP Fixtures & count Entrance e.g. Autumn new releases e.g. Stack on a raised table e.g. One book for the long night e.g. 1 table, 2 risers Main aisle e.g. Mugs and tea e.g. 3 tiers at the shelf end e.g. A companion for reading e.g. 3 shelf boards, 2 sample books Checkout e.g. Book covers e.g. Small amounts in a small basket e.g. Just for you e.g. 2 baskets, 1 POP stand What we're skippinge.g. Rearranging the whole wall shelf (push to next season) Why we're skipping ite.g. Only 2 people are on hand for reset day To checkCheck your own region's pricing-display rules yourself Step By when Notes Set season theme e.g. Share ④'s theme with staff e.g. 2 weeks before the reset e.g. Share the board via limited sharing Prep POP & fi... e.g. Make the POP, count needed fixtures e.g. 3 days before the reset e.g. Get 2 more risers Reset day e.g. Reset all 3 zones per ⑭'s steps e.g. 2 hours after closing e.g. Owner: ____ Review sales e.g. Fill in ⑮–⑰, carry to next season e.g. 2 weeks after the reset e.g. Check sold counts from registers Clear after closinge.g. Clear the entrance table and aisle boxes Move productse.g. Carry ⑪'s hero products to each zone Fixturese.g. Set risers on the table, adjust shelf heights POPe.g. Place ⑪'s POP right next to the product Photographe.g. Take one front shot per zone e.g. Entrance autumn releases sold twice as much in 2 weeks e.g. Mugs and books were bought together Note what sold, and how much e.g. Checkout book covers were left over e.g. The main aisle's top tier was hard to reach Note what didn't sell, and your best guess why e.g. Switch checkout to lower-priced small items e.g. Keep only samples on the top tier Note what to carry into next season's page 1 observation → 2/4 Plan the zone dis... ↙ 3/4 Pick the displays... → 4/4 Run the shelf reset
100%

Drag to move, scroll to zoom

Task board contents

Prepping 16 items

Review current floor
Plan zone displays
Pick the displays
Run the shelf reset
Read VMD basics
Observe 3 zones
Set gap & theme
List display ideas
Map 3 VMD spots
Draft POP phrases
Pick via 4 quadrants
Fill display table
Get POP & fixtures
Write & share plan
Run reset-day steps
Review sales results

Reset done 0 items

Reviewed 0 items

Related templates

← Back to templates