Social Account Ops Hub: Platform Rules and Weekly Slots

Marketing & Sales

Social Account Ops Hub: Platform Rules and Weekly Slots

For the one person, or small team, running several social accounts, opened at the start of the week and used every day. The whiteboard holds a frame of rules per platform, a day-by-post-type slot plan for the week, the weekly operating cycle, a quadrant for deciding which post formats to keep, and a mind map of everything account work is made of. The task board runs from idea to posted across five columns, and starts with five parent tasks - platform rules, weekly slots, daily replies, the weekly recap, and trouble response - each with its own subtasks.

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social media account management posting schedule engagement weekly ops
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1. X (formerly Twitter) 2. Instagram 3. LinkedIn 4. YouTube 2. The Week's Slots (day x post type) 3. The Weekly Cycle (repeat every week) 4. Keep It or Drop It (place each pos... Turn it into a weekly staple Limit it to one a month Try it in the test slot Drop it Social Account Op... How to use: 1. Se... Purpose & tar... Operating rules Risks & cautions Response & notes Job: reach and first contact Format: one insight, kept short Cadence: weekdays, 8:00 Don't judge it on follower count Job: look and feel, saveable tips Format: one diagram + 5 slides Cadence: Tue and Fri, 19:00 Five hashtags, no more Job: trust with buyers evaluating us Format: one case told as a story Cadence: Wednesdays, 12:00 Promo posts: one in three at most Job: show the product, remove doubt Format: mostly 60-second shorts Cadence: every other Thu, 20:00 Long videos: one a month at most Mon Tue Wed Thu Fri How-to X: one practical tipscheduled 8:00 Instagram: one diagram19:00 X: answer a common question8:00 YouTube: 60s walkthroughevery other week, 20:00 Instagram: week round-up19:00 Customer proof Collect material: find a quote X: lead with one number8:00 LinkedIn: one case story12:00 X: the backstory to it8:00 Pick next week's case Behind the scenes Save notes from filming X: small build updateposted by hand, evening Instagram Storieswork in progress, unedited X: something that went wrong8:00 One post looking back17:00 MondayFill the slotsCheck what's empty and decide everything going out this week. Tue-WedMake itWrite the copy and build the visuals in one sitting. Swap any slot with no assets. WednesdaySchedule itQueue up through the back half of the week. Assign owners and times for manual posts. Every dayWatch repliesMake one pass through comments and DMs. Note the posts that take off, same day. FridayLook backLine up the top 3, pick one format to keep, and slot it into next week. 縦軸: Size of the r... Cheap and it lands. Template it and pin it to a fixed day. e.g. single diagrams, failure stories. Lands, but heavy - needs filming or interviews. Don't chase volume; book the date early. Cheap enough to experiment with. Two weeks without a response and it comes out of the plan. Heavy and it doesn't land. Don't keep it out of habit. Note why you stopped, for next time. 5. What Account W... Running theAccounts Rules & roles One job per platform Asset stock Images, customer quotes Weekly numbers Saves, shares, clicks Post formats A staple for each day Replies One pass within a day Trouble response A first-reply script
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Task board contents

Ideas & Assets 16 items

Set platform rules
Fill the week grid
Check replies daily
Run a weekly recap
Prepare for trouble
Define each role
Align the tone
Set days and types
Stock up on assets
Schedule the posts
Reply within a day
Log saves & shares
List the top 3
Pick one format
Draft a first reply
Build a pre-check

Drafting 0 items

In Review 0 items

Scheduled 0 items

Posted 0 items

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