Marketing & Sales
4P Marketing Mix Board for Beginners | Spot and Fix Mismatched Product, Price, Place, Promotion
First-time users of the 4Ps marketing mix (product, price, place, promotion) use this beginner template to organize how they sell their own product. The whiteboard holds a 3-frame product card for who, what, and current sales, four columns for Product, Price, Place, and Promotion, a 5-step fill-in order, 2 frames for spotting and fixing mismatches, and a frame for your next three moves. The task board runs from draft to execution in four columns, starting with 4 parent tasks - write the product card, fill in the 4Ps, check for mismatches, take your next step - each with 3 subtasks, all in the drafting column. Unsure where to start? Follow the board from Product, checking that price and promotion agree; it also works as a next step after an STP analysis that picks your customer first. Write amounts in dollars and log discounts or shipping in the same spot so you recall your reasoning later.
Once you have a free account, you can copy this template from the marketplace